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Founded by Abigail Leung and Esther Cha in 2018, Trojan Shelter is USC's first-ever homeless shelter for college students. The  logomark visually embodies the organization's vision by incorporating two Trojans in positive and negative space, interposed in the form of a house.

Logomark: Adopted Oct. 2018

Typeface: Avenir

Opening in November 2019, Trojan Shelter welcomed its first two residents into its Koreatown location. A volunteer staff of 50+ USC students operate the shelter in partnership with city and nonprofit organizations. Logo applications are pictured below.

Crimson: #c11f3d

Gold: #f2c019

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